Search Engine Optimization (SEO) & Marketing Company
From the category archives:
Link Building is the process of requesting links from webmasters of other sites for the purpose of increasing your “link popularity” and/or “PageRank. It is important to remember that it is not about the quantity of inbound links to your site that helps you rank well but rather the quality of those links.
The search engines [...]
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Writing for the Web is not the same as writing for print. On the web, attention spans are short – people want info fast! People scan read—jumping quickly from one piece of content to the next looking for what they need. Anticipate what your audience is looking for then make it easy to find. Your [...]
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When deciding which blog platform to use, you’ll want to consider your SEO and how search engine friendly each platform is. Take a look at these 12 things to keep in mind:
Title Tag Customization and Rules: Unfortunately, being able to customize your title tag isn’t [...]
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Top 10 Tips For Optimizing A Press Release:
Why is it important to optimize your press releases? If property optimized, your release can become viral, creating buzz and awareness of your company with minimal effort on your part. Using videos, images, keyword-rich text and the other great tips below make your release search engine friendly, more [...]
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The Search Engine Marketing Process
There are two big mistakes that companies make when promoting a website:
Ignoring the search engines altogether
Relying on search engines solely for traffic
Search engines are the best way to generate qualified, targeted leads. They’re worth the time it takes to optimize and make sure your site is search-friendly. You can’t beat search [...]
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The Principles of SEO for Blogs
When implementing SEO for blogs, you’ll want to consider different techniques to make your blog more search engines friendly. The number one thing to remember is keywords. Make sure you’re focusing on around 5 keywords per post to be sprinkled organically throughout the text. You’ll also want to keep in [...]
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Social Media and Search Engine Ranking
The use of social media is beginning to play a very large role in search results pages, the content is more fresh and relevant because information is in real time. Using social media increases your networking and information sharing and garners higher rankings from quality links.
What this means for search [...]
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Tips for Optimizing Images on Your Website
Here are some great, simple tips for optimizing your site’s images to assist in your SEO efforts. One great advantage to optimizing your images is that image searches are much less competitive than keyword searches. So if property optimized, you stand a very good chance of coming up in [...]
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How To Make Social Media Work For You, And Not Lose Time Doing It
Social media can be an incredibly useful tool that garners great results with a high ROI. However, it is very important to make sure that it does not become a distraction. Every business’ goal should be to figure out how to best [...]
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Get Your Audience Involved In Your Blog
Your audience is your biggest asset, so take advantage of what they have to share with you.
Ask the readers: If you’re looking for ideas, you can always run a column where you ask the readers a question and invite their answers in comments. You may even choose to [...]
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