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Social Media Tools

Social networking sites have become a very large part not only of marketing but the way in which we communicate.  They can be a very beneficial way for companies to stay in contact with customers and get instant feedback.  Whether your company is a new start up or a long time standard, there are many options for networking and social media tools that it really is simply a matter of evaluating which will be the most beneficial.

Once you’ve decided to take the plunge into social media and the business of social networks, you’ll want to evaluate which ones to invest your time into.  When it comes to social media tools, there are many different applications, suites, and platforms available to help you maintain your social media profiles and pages. If you need help consulting on social media marketing, contact us or sign up for a social media marketing package.

To help you get started, check into a few of these free social media marketing tools that help you manage your messaging and measure your engagement metrics:

You can find a social media network for just about anything.  Business social network websites like LinkedIn cater to professionals; bookmarking sites like StumbleUpon and De.licious are more informal and center around information sharing.  One reason that social networking websites and social media networks are a large part of SEO is the benefit to link building.  The more external websites that link out to yours, the high search engines perceive your website’s value.

Recently search engines began integrating real-time search results in to their search result pages.  Links to social media and Twitter links now appear on the first page of searches.  Social media tools are so useful because they allow search engine optimization to operate quietly behind the scenes.  They help to build brand awareness, online presence, and strength of a website without having to spend a lot of money and make a huge splash.

These are a few social media tools that are useful for link building because they do not use no-follow tags:

Evaluate what kind of impact social media could have on your business.  Then take a look at the various social networking websites and the benefits that could come from being a part of them.  It’s also a good idea to look into maintenance tools, things like Twitter tools that will help you spend your time more efficiently.
If you need help with your social media marketing campaign, contact us or sign up for a social media marketing package.

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