Web Marketing Term:
URL: Abbreviation of Uniform Resource Locator, the
global address of documents and other resources on the
World Wide Web. A URL is a web site's address.
The first part of the address indicates what protocol to
use, and the second part specifies the IP address or the
domain name where the resource is located. For example,
the two URLs below point to two different files at the
domain pcwebopedia.com. The first specifies an executable
file that should be fetched using the FTP protocol;
the second specifies a Web page that should be fetched
using the HTTP protocol.
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