Glossary of Search Engine Optimization Terms

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Web Marketing Term:

Search Engine Optimization:

Search Engine Optimization (SEO) is the process of increasing the amount of visitors to a web site by ranking them high in on the search engine results page.

Optimization includes designing, writing, and coding (in HTML) your entire web site so that there is a good chance that your web pages will appear at the top of search engine queries for your selected keywords and key phrases.

The higher the web site ranks, the greater the exposure and chance that the site will be visited by a user. Generally the visitor clicking on the listings is more qualified because they search for what they want, when they want it.


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The title of Certified Advanced Search Engine
Optimization Strategist from the Academy of Web Specialists/ Search Engine Workshops is your assurance that B Line Marketing's expert Search Engine Optimization (SEO) incorporates highly effective, ethical and proven
methods of gaining you top positioning.

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  • We deliver results.
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