Welcome

The B Liner is here to save you time by delivering search engine marketing tips, tools, and the latest information you need to improve your business. Relevant, current, and quick, the B Liner gives you exactly and only what you need to stay on top of the industry.

  Head Liners: New Services

Can Affiliate Marketing Work for You? Affiliate Marketing is a cost per acquisition (CPA) advertising model where advertisers (company selling items/services) pay publishers (website promoting your product/service) a commission on any closed sale.

Affiliate Marketing is one of the most cost effective ways of advertising. Although it does take quite a bit of dedication, it's a great way to have hundreds of publishers promoting your products and services for a fraction of the cost of Pay Per Click (PPC). Contact B Line Marketing for a free consultation to see if Affiliate Marketing will make a good fit for your company at 800.250.1630.

  Bottom Liners: Search Marketing Tips

5 Simple Ways to Improve Conversions: Although there are hundreds of ways to increase conversions, we have organized a list of 5 that are quick and easy fixes. B Line Marketing has hundreds of more ways to improve conversions, contact us to see how we can help you with your bottom line.

1. Add to Cart /Request an Appointment Button – This button is probably the most important on your website. Very often these buttons are not easily visible and they should POP in a respectable way. For example if your site graphics are generally blue, you may want to consider an orange or pale gold color button.

2. Visible Contact Information – Potential customers want to do business with companies that appear trustworthy. It’s important to have your complete contact information, including phone number, in an easy to find location on your site.

3. Product/Service Description – The more information and details you can provide on your products, the better chance they will buy it from *you*. Be sure to create unique content that is well written and neatly organized on the page.

4. Fix Broken links or Typos – Show your visitors that you care about the details and you care about doing things right by making sure that there are no typos or broken links on your website.

5. Add Testimonials – Do your customers love you or the product they just received in perfect condition today? Let the world know by posting testimonials on your site. Testimonials improve confidence especially for first time buyers.

  5 Simple Link Building Tips

Link building can be time consuming and tedious. Here are some simple and free methods to build links to your website.

1. Article Submissions – Create an article on your niche with some back links and submit it to sites such as EZineArticles or Digg.

2. Social Media sites – One of the benefits of participating in social media sites is they let you have a complete profile including photos, links and more. Our favorites are Yelp, Facebook, LinkedIn & Twitter.

3. Local Links – There are many ways to get links from sites that cater to local businesses like the Better Business Bureau, Chamber of Commerce and online yellow pages.

4. Forum Signatures – Forums are a great way to learn more about your industry or specific topic and you have the opportunity to network. Best of all, you can add your link to your signature which will go on each and every post.

5. Guest Posting on Blogs – Writing articles for blogs within your niche allows you to increase awareness of your brand and create powerful inbound links.

  What's the Buzz About?: Google Tools

Top 5 FREE Google Tools: Google has a myriad of free tools that greatly benefit website owners and marketing professionals. These are our Top 5 favorite tools Google has to offer.

1. Webmaster Tools - Webmaster Tools provides details of the visibility of your web pages. Get Google's view of your site to diagnose problems, discover your link & query traffic and more.

2. Google Alerts - Would you like an easy way to keep track of competitors or to see of bloggers are talking about your business? Google Alerts are email notifications based on your choice of topic.

3. Google Toolbar - The Google Toolbar has many features however our favorites are the ability to conduct a Google search from any page on the web and view a website's PageRank.

4. Keyword Tool - The Keyword tool provides ideas for terms or phrases that people use in search engines when looking for your product/service.

5. Google Reader - Keep track of your favorite blogs, news or RSS feeds with this feed aggregator.

  Contact B Line Marketing

B Line Marketing is here to help you with all of your online marketing needs. Should you have any questions about any of these or other marketing services, contact us for a FREE no obligation consultation.

Call: 1.800.250.1630

Email: contact@blinemarketing.com

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